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Performance Reports: Clicks and Slots on WhatsApp

The Grupos Inteligentes analysis panel offers a clear and detailed view of your campaign performance. You can track important metrics like clicks, group occupancy rate, and compare the performance of your redirectors.

How to Access Analysis

Overview (Dashboard)

  1. Access the main panel page at app.gruposinteligentes.com/dashboard.
  2. On the initial screen, you can already see a summary with the main metrics from all your redirectors.

Overview of the Dashboard with global metrics

Detailed Analysis by Redirector

  1. Navigate to the Redirectors section.
  2. Choose the redirector you want to analyze and click on View details.
  3. Access the Analytics tab to see specific metrics.

Detailed redirector analysis

Available Metrics

Overview (Dashboard)

MetricWhat it means
Total ClicksNumber of times your links were accessed in the last 30 days
Average CTRAverage click rate per group — indicates how much engagement each group is generating
Active RedirectorsNumber of redirectors that received at least one click
Total GroupsTotal number of WhatsApp groups registered in your account

Ranking of most clicked redirectors

Analysis by Redirector

MetricWhat it means
Total ClicksClicks on the redirector in the selected period
Daily Average ClicksAverage clicks per day — the higher, the more constant the flow
Slot UsagePercentage of your groups’ occupancy in relation to total capacity
Churn RatePercentage of participants who left the groups (VIP)
Lost SlotsTotal slots lost to churn in the period (VIP)

Select Analysis Period

In the analysis by redirector, you can choose the desired period:

  • Last 24 hours — For real-time monitoring (VIP)
  • Last 7 days — To see the most recent performance
  • Last 30 days — Default period, good for monthly analysis
  • Last 90 days — To identify long-term trends

Simply click the period selector located at the top of the analytics tab.

Interpreting Charts

Click trend and slot usage charts

Click Chart

Shows the click trend over time. Use this chart to:

  • Identify days or times with higher access peaks
  • Evaluate the impact of campaigns or promotions
  • Compare performance between different periods

Slot Usage Chart

Shows the evolution of your groups’ occupancy. Use this chart to:

  • Track the real growth of your member base
  • Identify if clicks are converting into effective members
  • Plan when to add new groups

Churn Report (VIP)

The churn report shows the rate at which participants leave your groups over time. With it, you can:

  • Identify periods with high churn rates
  • Evaluate whether your groups are retaining members
  • Make decisions to reduce participant loss

Users on other plans see a preview of the churn chart with a notice that the feature is available on the VIP plan.

Common Analysis Scenarios

SituationWhat may be happening
Many clicks, few filled slotsVisitors are accessing the link but not joining the group. Check if the redirection message is clear.
Slots higher than clicksYou added members manually or there are accesses through other channels outside the redirector.
Click spikesSuccess in a campaign, post, or promotion.
Low CTRYour groups may have low available capacity or the link may not be displayed properly.

Tips to Improve Your Results

  • Monitor regularly — Check your metrics at least once a week to identify trends.
  • Compare periods — Use the 90-day selector to understand if your numbers are improving or worsening.
  • Use the ranking — The ranking of most clicked redirectors helps identify which ones are performing best.
  • Plan new groups — When occupancy is high, it’s time to add more groups so you don’t lose leads.