Performance Reports: Clicks and Slots on WhatsApp

The Grupos Inteligentes analysis panel offers a clear and detailed view of your campaign performance. You can track important metrics like clicks, group occupancy rate, and compare the performance of your redirectors.

How to Access Analysis

Overview (Dashboard)

1. Access the main panel page at app.gruposinteligentes.com/dashboard.
2. On the initial screen, you can already see a summary with the main metrics from all your redirectors.

Detailed Analysis by Redirector

1. Navigate to the Redirectors section.
2. Choose the redirector you want to analyze and click on View details.
3. Access the Analytics tab to see specific metrics.

Available Metrics

Overview (Dashboard)

Metric	What it means
Total Clicks	Number of times your links were accessed in the last 30 days
Average CTR	Average click rate per group — indicates how much engagement each group is generating
Active Redirectors	Number of redirectors that received at least one click
Total Groups	Total number of WhatsApp groups registered in your account

Analysis by Redirector

Metric	What it means
Total Clicks	Clicks on the redirector in the selected period
Daily Average Clicks	Average clicks per day — the higher, the more constant the flow
Slot Usage	Percentage of your groups’ occupancy in relation to total capacity
Churn Rate	Percentage of participants who left the groups
Lost Slots	Total slots lost to churn in the period

Select Analysis Period

In the analysis by redirector, you can choose the desired period:

• Last 24 hours — For real-time monitoring (Scale)
• Last 7 days — To see the most recent performance
• Last 30 days — Default period, good for monthly analysis
• Last 90 days — To identify long-term trends

Simply click the period selector located at the top of the analytics tab.

Interpreting Charts

Click Chart

Shows the click trend over time. Use this chart to:

• Identify days or times with higher access peaks
• Evaluate the impact of campaigns or promotions
• Compare performance between different periods

Slot Usage Chart

Shows the evolution of your groups’ occupancy. Use this chart to:

• Track the real growth of your member base
• Identify if clicks are converting into effective members
• Plan when to add new groups

Churn Report

Reporting feature

The churn report is available on Starter, Pro, and Scale plans.

The churn report shows the rate at which participants leave your groups over time. With it, you can:

• Identify periods with high churn rates
• Evaluate whether your groups are retaining members
• Make decisions to reduce participant loss

Reports are available on Starter, Pro, and Scale plans.

Lead Reports

Track leads captured by the waitlist with detailed reports:

• By device: mobile, desktop, or tablet
• By location: lead’s country and city
• By UTM: which campaign and source brought the lead
• Timeline: when leads were captured

For more details, see the waitlist and lead capture guide.

Common Analysis Scenarios

Situation	What may be happening
Many clicks, few filled slots	Visitors are accessing the link but not joining the group. Check if the redirection message is clear.
Slots higher than clicks	You added members manually or there are accesses through other channels outside the redirector.
Click spikes	Success in a campaign, post, or promotion.
Low CTR	Your groups may have low available capacity or the link may not be displayed properly.

Tips to Improve Your Results

• Monitor regularly — Check your metrics at least once a week to identify trends.
• Compare periods — Use the 90-day selector to understand if your numbers are improving or worsening.
• Use the ranking — The ranking of most clicked redirectors helps identify which ones are performing best.
• Plan new groups — When occupancy is high, it’s time to add more groups so you don’t lose leads.
• Track your leads — Use lead reports to understand where your visitors come from and optimize your campaigns.

Advanced Reports

Reports are available on Starter, Pro, and Scale plans.